Monday, July 23, 2007

Cincinnati Enquirer featured in Wired

Jeff "Crowdsourcing" Howe featured The Cincinnati Enquirer as his exempli gratia in an article appearing in the August issue of Wired Magazine. It details the strategy of The Enquirer's parent Gannett for capitalizing on / surviving the effects of new media on the newspaper business. It features stories of, and quotes from a number of Enquirer employees including editor Tom Callinan. Howe touts the Data Center and cincyMOMS for exceeding profitability expectations and ushering in the "pro-am" future.

(The article is not up online yet, but as soon as it is I will provide a link.)

UPDATE: Here's the link to the Wired article.